![]() We know certain people seem personally magnetic. We say they are charismatic, yet charisma itself is hard to quantify. A recent New York Times article cites Olivia Fox Cabane, author of the book The Charisma Myth, who boils charismatic behavior down to three pillars.
If this sounds like a tough trifecta to cultivate, keep this in mind: “The most charismatic people you know on a personal level have generally achieved a high level of success in only one, or perhaps two, of these traits. A rare few, though, show a mastery of all three.” If you're looking for a starting point to cultivate charisma, John Antonakis, a professor of organizational behavior at the University of Lausanne in Switzerland, suggests storytelling. (Tweet it!) The most magnetic people in a room, he says, are those who use anecdotes and analogies, embellishing points with facial gestures, energetic body language and vocal inflections. There is nothing like a good story, well told, to keep people engaged. What traits do the most charismatic people you know share? To join the conversation, click "comments" above. If you would like to learn more about creating a habit around masterful communication, check out our online learning programs.
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