For years we’ve spoken and written about the profound impact of nonverbal communication on our ability to persuade. Harvard Business School professor and researcher Amy Cuddy presents evidence for a direct link between body, mind, behavior, and outcomes.
Not feeling powerful? Cuddy says “Fake it ‘til you make it—or, better yet, ‘til you become it.” Before entering a high-stress situation where others will evaluate you—like a job interview or presentation—Cuddy suggests striking a “power pose,” such as Starfish (arms up in victory pose) or Superman/Superwoman (hands on waist/chest out). Doing this for two minutes (in private:) will lower levels of the stress hormone cortisol. According to Cuddy: “You’ll feel better about yourself and others will experience you as more dynamic. The end game: more success!”
We want to hear from you: Give power-posing a two-minute try. Does it boost your confidence and up your game? To join the conversation, click "comments" on our Community of Practice Forum.
If you would like to read more about creating a habit around masterful communication, check out our book: Be Quiet, Be Heard: The Paradox of Persuasion.